Diageo is not confirmed to be exiting Kenya, but the company is reportedly exploring the sale of its majority stake in East African Breweries Limited (EABL) due to a challenging operating environment, proposed alcohol regulations, and high taxes in the Kenyan market. The potential sale is part of Diageo’s broader strategy to divest from certain African beer assets and focus on higher-margin premium spirits, with potential buyers including AB InBev, Heineken NV, and Castel Group.Â